CIM Yorkshire is proud to announce an exciting upcoming webinar that will delve into the transformative impact of UK Cities of Culture, taking place on Thursday 9th October at 1pm.

Organised by the CIM Yorkshire Board, chaired by Helen Stott of Marketing Doris, the session will feature key figures behind the Bradford 2025 and Hull 2017 UK City of Culture programmes. This is a must-attend event for marketers, cultural leaders, and anyone passionate about the intersection of creativity, community, and strategic engagement.

Featured Speakers:

• Rhiannon Hannon, Director of Creative Engagement and Participation for Bradford 2025, will share insights into her work with communities, schools, and mental health initiatives. Her leadership of the “Our Patch” programme and Cultural City of Sanctuary work highlights her commitment to inclusive cultural participation.
• Janina Mundy, Director of Audiences, will discuss her strategy for reaching diverse local, national, and international audiences. With a background in leading audience development at Northern Ballet, Birmingham Royal Ballet, and Manchester International Festival, Janina brings a wealth of experience in insight-led campaigns and long-term engagement.
• Anthony Yates, Destination Manager at Visit Hull and East Yorkshire, will reflect on the legacy of Hull 2017 and the challenges of producing and marketing events at scale.

The webinar will be hosted by Rachael Simpson, Vice Chair of Events for the CIM Yorkshire Board, and promises to offer valuable lessons on cultural marketing, audience development, and community engagement.

Helen Stott commented, “This webinar is a brilliant opportunity to hear directly from the people shaping the future of cultural engagement in the UK. We’re thrilled to bring their expertise to our CIM Yorkshire community.”

Don’t miss this chance to gain behind-the-scenes insights into two of the UK’s most impactful cultural programmes.

Register now and be part of the conversation.