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A relatable marketing lesson inspired by a plum tree
By helen July 27, 2026
A relatable marketing lesson inspired by a plum tree, exploring how business growth attracts attention and why valuable content, strong relationships and consistent service matter.
Inspired by Limone - Marketing Doris
By helen July 23, 2026
A reflective marketing blog inspired by a holiday to Lake Garda, exploring branding lessons from Limone, football fan culture and the value of stepping away to find fresh perspective.
Explore memorable business advice on handling challenges
By helen June 24, 2026
Explore memorable business advice on handling challenges, listening well, stepping back as a leader, and protecting your time for better decisions and focus.
What marketers need to get right in 2026 to protect their budget
By helen June 18, 2026
What marketers need to get right in 2026 to protect their budget, from strategy and execution to AI readiness and customer focus.
A simple, playful take on how to describe a marketing business to a five-year-old
By helen June 16, 2026
A simple, playful take on how to describe a marketing business to a five-year-old, and why the best marketing messages are often the clearest ones.
Less is more in marketing
By helen June 11, 2026
A reflection on one of the biggest marketing misconceptions, that more activity always means better results, and why clarity and consistency often outperform volume.
Marketing Doris discusses what film genre represents businesses
By helen June 2, 2026
Explore the surprising comparison between business and film, and why the feel-good genre captures the true spirit of growth, challenge and success.
Close-up image of the word ‘brand’ displayed prominently in bold text.
By helen June 1, 2026
A CIM webinar with Ruben Milne explores why personal branding is now essential for marketers looking to build credibility, visibility and long-term career momentum.
A practical look at what marketers need to get right in 2026
By helen May 29, 2026
A practical look at what marketers need to get right in 2026, from AI readiness and customer insight to execution, leadership and clear strategic focus.
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