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Advertising - Business to Business

Company: Baby goods manufacturer

Brief & Key Objectives:

To build brand awareness and profile on a national basis within the nursery industry.

Achievements:

Feedback:

Cygnet Group
Matthew Kimpton-Smith, Group Managing Director
"By January 2013 our Sales and Marketing functions had been ‘lumped together’ without any real distinction between the two disciplines, and without any specific marketing expertise within the business."
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