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Upcycle & Repurpose

Marketing Doris upcycling and repurpose

Recently I was approached by a company that had a website.

So, what I hear you say? After all, there aren’t many businesses now that don’t have some form of online presence. They had lived with this website for some time but ‘had never been happy with it’.

The content was out of date, there were mistakes on there and almost every feature that was available had been utilised, so visitors were trying to navigate through flying banners, movable objects, busy backgrounds and repetitive information.

They originally had thought that it would be easier to start again with a new site, but upon closer inspection I felt that most of what they didn’t like could be deleted or edited. This was the route they choose. Not only would this be a more economical option, it would be quicker and meant that they could retain the history and standing the of the website.

Most of the updating has now been completed and the site looks different. Not only is the content now correct, simplifying the look makes it seem more contemporary and importantly visitors to the website can easily find the information they may need about the services the company offers.

For guidance or help with old out of date websites, contact Helen on 0790 327750

Feedback:

Independent Management Consultant
James Perryman
"I first met Helen at a local networking event, and of all the people/businesses present, my first impression of Helen was that she was personable, authentic and knowledgeable - plus, I was totally intrigued"
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