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No Experience Required

No experience required - Marketing Doris

About this time last year, I was introduced to the manager of a new restaurant who was looking for marketing support.

The initial meeting went well and he liked the approach I would take in marketing.

The stumbling block came when he asked what food & drink experience I had got. I told him I had lots of food & drink experience, as a consumer, but it turns out that’s not what he meant.

I have provided marketing support in many industries, even ones I haven’t worked in before. In fact it is often an advantage – a fresh pair of eyes and no pre-conceptions about what is the norm in that market place.. and actually putting myself in the position of a consumer / user of a product or service helps me understand their business.

Interestingly in the last week I have been approached by another food & drink organisation looking for marketing support - watch this space!

Feedback:

InHand Design Ltd
Neil Cummins
"I’d like to take this opportunity to thank Helen for dropping everything in order to help me out with a very important client. Helen set up an email campaign and talked me through the finer points of sending"
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